Existing Page Audit

Case Study: Southwest Airlines | interactivedallas

Review the live-page audit, then create or continue one improvement workflow.

View Live Page

Create a new proposal to strengthen this page.

Live page summary

🔄 Case Study: Southwest Airlines | interactivedallas top of page “Case Study: Southwest Airlines Launches Superhero-Themed Extra Legroom Campaign” How Southwest Airlines Used AI & Superheroes to Launch Its Extra Legroom Upgrade” Background Southwest Airlines partnered with NBC’s new Jimmy Fallon–hosted show On Brand to crowdsource fresh advertising ideas. The featured challenge: design a campaign to promote Southwest’s extra legroom upgrades and assigned seating. ​ The winning contestant, Mahiri Takai, a Dallas resident, delivered a bold and playful concept

URL
https://www.interactivedallas.com/southwestairlinescasestudy
Page type
Public Page
Index status
Confirmed indexed
Indexability
Indexable
Last scanned
2026-07-11T14:51:39.302Z
HTTP status
200

Detected problems

  • Incomplete image alt text

Recommended: Improve meta title

Content health is 86/100; review the component scores for details.

Current live content

484 words7 headings19 images
Meta title
Case Study: Southwest Airlines | interactivedallas
Meta description
Create unforgettable event experiences with Interactive Dallas. We specialize in AI photo booths, interactive brand activations, and custom event solutions for trade shows, corporate events, and holiday parties. Interactive Photo and Video Booths For Live Events
H1
“Case Study: Southwest Airlines Launches Superhero-Themed Extra Legroom Campaign”

Content health: 86/100

unique Content81

484 visible non-boilerplate words.

search Intent80

7 headings and 484 words available to cover visitor intent.

metadata100

Title present; description present; canonical present.

headings100

H1 present; 7 total headings.

internal Linking100

2 inbound and 59 outbound internal links.

schema100

Schema: Organization, LocalBusiness, PostalAddress, Country, City, OpeningHoursSpecification, WebSite, SearchAction.

images42

8 of 19 images have alt text.

google Performance55

2 clicks / 131 impressions; 1.5% CTR.

indexability100

Indexable

freshness100

Last modified 2026-07-06.

Draft and publish status

Current draft
No active draft
Linked improvement draft
None
Last published version
Never
Last published date
Never

Google performance

Clicks

2

Impressions

131

CTR

1.5%

Average position

5.9

Audit history

Knowledge Object: Not connected

  • 2026-07-12T01:43:17.899Z: complete (1 scanned)
  • 2026-07-11T14:51:55.901Z: complete (476 scanned)